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Worksheet 1: Market Resources
Proposed Site:    
     
Population of Local Customer Base: ______ Transient Traffic (count): ______  
     
Cities or towns within Ten‑Mile Radius:  Distance from Proposed Site: Population:
1    
2    
3    
4    
5    
 
Traffic Patterns:    
   Vehicles per hour at peak time (rush hour): ______
   Vehicles per hour at off‑peak times: ______
 
Factors affecting traffic volume (e.g., shopping centers, other businesses along roads near the proposed market site, considered to be competition):

 

 

 

Factors affecting the accessibility of the proposed market site (e.g., divided highways, traffic lights, off‑ramps, one‑way roads):

 

 

 

Describe Local Competition:    
Competitor:   Distance from Your Store: Type of Store:
1
2
3
4
5
Where was the information obtained?    

 

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